Protect The Asset

I recently took part in an Instagram Challenge for coaches, where you’re asked to post in response to a daily prompt.

The prompt one day was ‘Tools of the Trade’.

At first, I took a photo of the collection of items on my desk. My laptop, water bottle, pen and paper.

But I could coach without any of those things.

The most important asset in my business is ME. I cannot coach without me. And I am the thing I could not replace.

I came across the phrase ‘protect the asset’ recently while reading Greg McKeown’s book ‘Essentialism’. He argues, rightly I believe, that the best asset we have for making a contribution to the world is ourselves. If we don’t care for and invest in ourselves, we damage the very tool we need to make our highest contribution.

My clients and I will have a better experience of coaching when I’m well-rested, healthy, present, connected and relaxed.

Looking after my mind and body has not, historically, been a priority of mine. But now I intend to make it a business priority, as well as a personal one.

Are you protecting your most important asset?

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